Strategic Plan
WHAT IS A STRATEGIC PLAN?
A strategic plan is the result of a process that enables us to align the organization’s development over the next few years by making judicious choices, while avoiding spreading ourselves too thinly.
The strategic review exercise that precedes the strategic plan enables us to examine in depth the company’s raison d’être, vision, strategic positioning, values and existing opportunities to identify priority directions for the organization.
WHAT IS THE TIMELINE FOR STRATEGIC PLAN DEVELOPMENT?
The thought process behind a strategic plan varies and can range from three months to one year, depending on the complexity of the organisation and the necessary consultations to be held.
WHAT ARE THE ELEMENTS OR DELIVERABLES OF A STRATEGIC PLAN ELEMENTS?
Strategic plans usually include the following:
- Mission, vision and values
- Positioning or strategic identity
- The organization’s priority issues
- Strategic orientation and thrusts
- Courses of action according to their strategic levels
- A summary table
WHO IS A STRATEGIC PLAN FOR?
Strategic plans can be used by organizations in their strategic planning (business, non-profit, institution, for example) and by economic development organisations, cities, or regional county municipalities (RCM) in their territorial planning.
Strategic plans are an excellent exercise for organisations that want to:
- Consult stakeholders
- Align their resources
- Clarify their directions and define development strategies
- Communicate their development intentions to the public
WHAT IS INCLUDED IN A STRATEGIC PLAN?
Several types of analyses and consultations may be conducted as part of a strategic plan. These depend on the type of organization, its specific needs and the budget available.
The following can be added to the process:
- A survey of partners, members, merchants, users, the population and all other stakeholders
- One-on-one interviews (partners, clients, etc.)
- Focus groups
- An economic forum or regional symposium
- Specific analyses of supply and demand
- An organizational diagnosis
- An action plan (in addition to the strategic plan)
- Occasional strategic support for other specific needs
- Other activities specific to the organization’s context
HOW IS A STRATEGIC PLAN CREATED?
See the Strategic Planning page to learn more about the strategic planning process and our approach.
HOW CAN ESPACE STRATÉGIES ASSIST YOU?
Espace Stratégies is an independent firm that provides an outside perspective and a fresh outlook on your organization’s challenges. As an outside collaborator, we can bring new ideas and challenge certain problematic status quos. We work with public and municipal organisations, as well as businesses, non-profits, investors and government entities. We use our understanding of different stakeholders and their needs to create relevant connections.
OTHER SERVICES
for whom?
portfolio
City of Terrebonne
The City of Terrebonne turned to Espace Stratégies for support throughout its strategic planning exercise, partly conducted online and in consultation with numerous stakeholders. Espace Stratégies also participated in drafting the City’s 2020–2025 action plan.
Collège Montmorency
Collège Montmorency chose Espace Stratégies to implement its 2021–2026 strategic plan and develop its information resource master plan. To fuel the process, the ES team organized extended consultations following a transparent and unifying strategic review approach with clear and effective change management principles.
L’Anonyme
After several years of accelerated growth, L’Anonyme felt the need for a new strategic planning exercise to update its objectives, service offerings and programs. To confirm its vision and supervise its strategic review, it chose Espace Stratégies—a collaborator of several years. ES supported L’Anonyme’s management teams in developing a participatory process to mobilise the organization’s stakeholders and ensure relevant positioning aligned with its evolving environment.
